Communicate your ideas clearly

No matter what role you're in, communication is integral. And with the increase in the number of companies that lean towards remote work, the importance of communication can't be stressed enough. Be it daily stand-ups, Slack messages, emails, or long decision-making meetings — you've got to ensure that your coworkers, stakeholders, or customers listen to … Continue reading Communicate your ideas clearly

Talk goals during product demos

Let’s say you’re selling live chat software to a customer support manager. You're aware of their business and the challenges with their customer support. So you structure your conversation around their problems and the magnificent solution you can offer. On the other hand, there’s another live chat software that offers similar features as you do. … Continue reading Talk goals during product demos

An unfamiliar hope

Published on Busy markets, crowded schoolsCar drivers cursing under their breathOffice goers swarming like beesInside overcrowded compartments I thought to myself"What a mundane life!"Is this a bigger rattrap?Wealth and status, the baits? Days passedWith no ray of hopeOut of the blueA remarkable eventNews readers parroted mechanicallyThe same wicked words An infectious AgentSeeped into the … Continue reading An unfamiliar hope

Documentation – a foolproof way to fall in love with the problem

As a product manager, when you discover a problem, you're more likely to believe that you've uncovered the symptoms. It may be because many customers talk about the same problem, so you assume you're aware of the details. For example, imagine you’re building design software. Some customers tell you that they want your software to … Continue reading Documentation – a foolproof way to fall in love with the problem

Rethink your user onboarding – Lessons from Descript, Basecamp, and Superhuman

Let's say you're signing up for a product. You see a welcome message on your screen. And that's followed by a few steps on how to set up the product. You roll your eyes and think to yourself that this is going to require a lot of effort. Now, one of these three things can … Continue reading Rethink your user onboarding – Lessons from Descript, Basecamp, and Superhuman

Be considerate while sharing knowledge

Let's say you share an interesting post with your friend. You're excited to know what they think about it. They say, "I'll check it out!" but you never hear them talk about it later. Similarly, in marketing, you email your blog links to your prospects/customers, expecting them to open, click, and read it. And when … Continue reading Be considerate while sharing knowledge