Busy markets, crowded schoolsCar drivers cursing under their breathOffice goers swarming like beesInside overcrowded compartments I thought to myself"What a mundane life!"Is this a bigger rattrap?Wealth and status, the baits? Days passedWith no ray of hopeOut of the blueA remarkable eventNews readers parroted mechanicallyThe same wicked words An infectious AgentSeeped into the human bodyConnecting them … Continue reading An unfamiliar hope
The internet has made it easy for people to spread false news. They frame stories in a way that we find it hard to doubt their credibility. These stories win us. Some of us believe these stories because of shared sentiments. The rest of us ‘prefer' to believe them because the people around us do … Continue reading Question everything on the internet
As a product manager, when you discover a problem, you're more likely to believe that you've uncovered the symptoms. It may be because many customers talk about the same problem, so you assume you're aware of the details. For example, imagine you’re building design software. Some customers tell you that they want your software to … Continue reading Documentation – a foolproof way to fall in love with the problem
Let's say you're signing up for a product. You see a welcome message on your screen. And that's followed by a few steps on how to set up the product. You roll your eyes and think to yourself that this is going to require a lot of effort. Now, one of these three things can … Continue reading Rethink your user onboarding – Lessons from Descript, Basecamp, and Superhuman
Let's say you share an interesting post with your friend. You're excited to know what they think about it. They say, "I'll check it out!" but you never hear them talk about it later. Similarly, in marketing, you email your blog links to your prospects/customers, expecting them to open, click, and read it. And when … Continue reading Be considerate while sharing knowledge
When you share an opinion publicly, you may have people who agree with you, disagree with you, or have absolutely no opinion. But what you may not be aware of is the label people instantly associate you with. Categorizing people is an evolutionary reaction. But in the recent times, I feel that it has gone … Continue reading The problem with labeling people
We live in this world, making plans and acting as if we're going to stay here forever. We behave as if the people we love, hate, and can't forgive are going to stick around. And that's what leads us to have unhealthy attachments. It can be hatred, anger, envy, toxic love, and everything in between. … Continue reading Death as a reminder
I'm tired of note-taking apps. It's not because of limited choices. But it's the other way around. There are so many note-taking apps you could try but end up sticking to none. At least, that's my story. It's a perfect example of the paradox of choice. I used to wonder why people keep building so many … Continue reading Tired of note-taking apps
If you're in sales or marketing, one classic question you always come across is, "Why is your product better than your competition?" And one of the most boring yet common answers is a list of feature differences. Something like, "We have XYZ features, but the competition doesn't have." First, let's try to understand why prospects … Continue reading Why are you better than your competition?
I've always had an aversion to LinkedIn. It's mainly because of the way people use the 'professional networking platform.' For example, some things I dislike are, when people use LinkedIn to post Plagiarized content for likesWhatsApp forwards as if Facebook and Twitter aren't enough,About 'celebrating a teammate' — something that I believe has a significant … Continue reading What’s in a Linkedin profile?